Previous month:
April 2009
Next month:
June 2009

May 2009

So You Think the Number of People Following You on Twitter Isn't Important?

Twitter just announced they are updating their real-time search to index links. If done properly, Twitter search could morph into a strong competitor to Google and may become critical in driving traffic to web sites.  In this post, I’ll explain why Twitter reputation may become as important as PageRank and give specific advice you can use to improve yours.

If the predictions are right, Twitter users with excellent reputations will be able to have their sites instantly indexed
and have their Tweets appear at the top of Twitter search results.   This will give established Twitter users the ability to drive large amounts of traffic to their sites, especially if Twitter search becomes a major destination (or is bought by a top search engine).

Read more at Domain Twitter.

Twitter_logo_header

I Could Be an Idiot, but You Would Never Know It Because I Look Good In a Suit

Me and the boys are out cruising downtown Saturday night in Traverse City Michigan.  At 6:46, a guy is coming across the street.  He has cropped well-groomed hair.  His appearance is All-American, and he’s wearing a suit with a green accented tie and white stuffed shirt. As attorneys in Traverse City Michigan, we don't see nearly as many suits on attorneys and lawyers  as most other places. 

I immediately stopped the conversation which was occurring in the car to show the boys.  It occurred to me they had never actually seen it before and had no idea.  I pointed with my finger extended and said, “LOOK!”

This guy stood out for a number of reasons, not the least of which is we live in Traverse City where stuffed suits are few and far between.   The bankers and the “high-end” lawyers definitely wear suits most all the time.

I explained to the boys in careful measured tones that I used to have to dress like that every day.  I thought about the comfort of my jeans and my relaxed shirt and the black crocs I wore over socks because of the recent chilly weather.  It even struck me that I spent almost a decade dressed almost every day in a suit and tie.

The guy looked pretty nice, but it occurred to me that the whole point of the suit and tie is to try and impress the client.  If you put a whole bunch of suit and ties together in a room, the importance of the room increases numerically with the number of ties.

It also occurred to me that at least half of these people might very well be idiots, but you would never know because they have a fancy haircut and very nice suit.  In a way, it’s outright fraud.  There ought to be some sort of regulations that have to be met if you want to wear a suit, but that post is for another day.  Me and the boys are going into Right Brain Brewery, play same games, drink some root beer and revel in the fact that their dad never wears a suit.


A Surefire Way Not to Get Nominated for the Supreme Court

I want to thank Eric Goldman at http://blog.ericgoldman.org/ for posting the article "Five Lawyer Ads That Make Any Supreme Court Candidate Look Brilliant" to Facebook and making us aware of it.  These are people who will definitely not be nominated by President Obama to become future Supreme Court Justices.  It's gentlemen like this who give good attorneys bad names. 


What to Do When the Witness Doesn’t Give You a Straight Answer

I am currently at the INTA conference in Seattle at and education track on deposition tactics in trademark cases.  I had to share this hilarious video discussed by the panel.  What do you do when the deponent won’t give you a straight answer?

Here is a bullet list of panel recommendations, pretty standard stuff:

  • Always use video on key depositions
  • Know your court rules.
  • Don’t allow opposing counsel to coach witnesses with objections.
  • Adjourn depositions if you think that the other attorney is poisoning the deposition so much that you will not get truthful testimony
  • Have another lawyer review any motion for sanctions.  You may be too close to the matter to see it objectively

Computer Monitors - Size Does Matter

In a recent blog post on the Business Technology web site, Ben Worthen notes in a study done by the University of Utah that the size of the computer monitor or using two or three monitors instead of one really does make a difference in your productivity.  In the study, it was noted that using a larger monitor or two monitors when transferring data helps to make the task go faster and more efficiently.  So when that employee comes to you asking for a larger monitor or even a second one, remember that it is for their own good and the good of the company.


Solo Practice - David Beating Goliath

MyShingle.com is a popular web site published by Carolyn Elefant.  She is a big proponent of the solo practitioner and helping the solo see that going solo is a reality that can be reached.  In a recent post, she references an article written by Malcolm Gladwell in the New Yorker entitled "How David Beats Goliath" which shows how the little guy can really survive and win in the face of adversity.  While the big law firms are finding ways to cut costs at the expense of associates and support staff, the small firms and solo practitioners are finding ways to "create their own playing field" to attract business and keep costs down.  The solo and small firms are putting forth more effort in attracting business through ingenious ways of billing, using virtual workers and blogging on various web sites.  The solo and small firm will continue to survive because they are not afraid of trying new things to attract and keep clients.


Top 11 Reasons My Wife Nan is the "Greatest American Mom"

NanBig For those of you have have read my bio, Nan is the girl who knew me for 20 days when she agreed to marry me. And, yes in my opinion, she was a bit distracted by the 'redness' of the Benz I was living in with my 90 lbs athletic and wise Golden Retriever named Prince, who slept on the back dash.  Nan did not seem to notice that I had quit my job as a lawyer, abandon all material possessions, had not cut my hair in over 8 months and traveled long distances by foot.  Somehow, Nan never saw me or our lifestyle as - well - totally and irreversibly insane.  As amazing as a wife as she has been to me over the last 14 years, she is an even better Mom.

So here it is without further adieu.  Here is my list of the Top 11 Reasons Nan is -without any question in my book, the Greatest American Mom

  1. Nan speaks to our three boys Echo, Fields and Apollo as though they were human beings, not children. 
  2. I always said that even in the years we made no money, she always was high maintenance food. She knows what she wants and how it should be prepared. And now Nan cooks fun, elaborate, high quality meals and snacks for these boys.  Part of her mission is to keep her boys fed well, with good food.
  3. Nan reads books with the boys, slowly and carefully.  She takes all the time that is necessary, as  though there was nothing else in the world so important and without even a hint of rush. 
  4. Nan teaches the boys about rules.  Mostly she teaches them how to bend them, or break them without getting caught.  Nan has never been a rule follower.  I guess that's one reason she may even love me.
  5. Nan is what some might say 'competitive.'  If you don't win, what's the point?  I wish I had learned Nanboys to 'win' earlier in life.
  6. Nan listens intently to most everything the boys say and engages them in meaningful conversation about kid stuff as though it were even more important that adult stuff.
  7. Nan smiles, giggles and sometimes even snorts in the most easy sense of laughter I have ever known.  I think it is because she grew up as one of seven sisters.  Silliness is a skilled trade in a house of seven girls.  And Nan was the entertainer of her family.  
  8. Nan was a full fledged groupie of several bands, remained single until me at 34 years old, a hippie chick, a reggae devotee, endlessly irreverent and adventurous, and liked to spend her summers in the place we now live - Leelanau County, MI.  She brought us to Traverse City and for that me and the boys are forever indebted. Need I say more? 
  9. Nan loves the beach and insists that the boys spend the entire summer along the Lake Michigan Sleeping Bear Dunes Lakeshore, from her summer condo at the Homestead Resort with lazy days at the Glen Lake Yacht Club. It's tough, but I am sure it is good for the brothers to learn how to rough it.
  10. Some of Nan's beauty seems to have transferred to my children.  They are all gorgeous and we know it didn't come from me.
  11. Nan loves and cares for the brothers as though she were - well - a mom. 

Happy Mother's Day Nankins.  I love you for loving the boys 24x7 and me on occasion as well.  Your best friend  -  E.   : - )


Top 11 Reasons My Wife Nan is the "Greatest American Mom"

NanBig For those of you have have read my bio, Nan is the girl who knew me for 20 days when she agreed to marry me. And, yes in my opinion, she was a bit distracted by the 'redness' of the Benz I was living in with my 90 lbs athletic and wise Golden Retriever named Prince, who slept on the back dash.  Nan did not seem to notice that I had quit my job as a lawyer, abandon all material possessions, had not cut my hair in over 8 months and traveled long distances by foot.  Somehow, Nan never saw me or our lifestyle as - well - totally and irreversibly insane.  As amazing as a wife as she has been to me over the last 14 years, she is an even better Mom.

So here it is without further adieu.  Here is my list of the Top 11 Reasons Nan is -without any question in my book, the Greatest American Mom

  1. Nan speaks to our three boys Echo, Fields and Apollo as though they were human beings, not children. 
  2. I always said that even in the years we made no money, she always was high maintenance food. She knows what she wants and how it should be prepared. And now Nan cooks fun, elaborate, high quality meals and snacks for these boys.  Part of her mission is to keep her boys fed well, with good food.
  3. Nan reads books with the boys, slowly and carefully.  She takes all the time that is necessary, as  though there was nothing else in the world so important and without even a hint of rush. 
  4. Nan teaches the boys about rules.  Mostly she teaches them how to bend them, or break them without getting caught.  Nan has never been a rule follower.  I guess that's one reason she may even love me.
  5. Nan is what some might say 'competitive.'  If you don't win, what's the point?  I wish I had learned Nanboys to 'win' earlier in life.
  6. Nan listens intently to most everything the boys say and engages them in meaningful conversation about kid stuff as though it were even more important that adult stuff.
  7. Nan smiles, giggles and sometimes even snorts in the most easy sense of laughter I have ever known.  I think it is because she grew up as one of seven sisters.  Silliness is a skilled trade in a house of seven girls.  And Nan was the entertainer of her family.  
  8. Nan was a full fledged groupie of several bands, remained single until me at 34 years old, a hippie chick, a reggae devotee, endlessly irreverent and adventurous, and liked to spend her summers in the place we now live - Leelanau County, MI.  She brought us to Traverse City and for that me and the boys are forever indebted. Need I say more? 
  9. Nan loves the beach and insists that the boys spend the entire summer along the Lake Michigan Sleeping Bear Dunes Lakeshore, from her summer condo at the Homestead Resort with lazy days at the Glen Lake Yacht Club. It's tough, but I am sure it is good for the brothers to learn how to rough it.
  10. Some of Nan's beauty seems to have transferred to my children.  They are all gorgeous and we know it didn't come from me.
  11. Nan loves and cares for the brothers as though she were - well - a mom. 

Happy Mother's Day Nankins.  I love you for loving the boys 24x7 and me on occasion as well.  Your best friend  -  E.   : - )


Page One Google Search Results Are Great – Multiple Page One Google Search Results Are Better

Google

We often get asked how we are able to obtain so much business off of the Internet. The answer is that we always strive for A+ content within our niche practice areas. We use blogs to post that content, wrapped in advanced templates which make those blogs look professional. Here is an example of one of many Google searches on which dominate in multiple locations: “Copyright Litigation Traverse City

Note that our law firm comes back as the very first result for “Copyright Litigation Traverse City.”  Because we use Google Sitemaps, we also come back as the sub-result for the first result for copyright issues.

Note that the next result is lawyers.com where we are listed under the category Traverse City, Michigan (MI) Litigation Law Firms.

On the second page as the number 18 result we come up on one of our keyword-rich landing pages for patent litigation attorneys. Note that the domain name for this last result is a keyword-rich domain www.patent-litigation-attorney.com. We use these keyword-rich landing pages using a WordPress Mu scheme to place our website design template across approximately 200 keyword-rich domain names with limited blog content. All of these WordPress MU landing pages are optimized towards the keywords found in the domain itself.

If you are serious about your internet presence, you need multiple techniques and multiple results across the first couple pages of Google if you really want to dominate.


Escaping Mundanity - Or - How To Know When It Is Time To Quit Your Job

Thanks to Denise Howell over at the Bag and Baggage blog for turning me on to this article through a Facebook link. In this article titled “How to Escape Mundanity”  by Guy Kawasaki of How to Change the World, Guy interviews Pamela Slim, a business coach and writer of the Escape from Cubicle Nation blog,  to discuss how to escape the mundanity of corporate cubicle life.

Here is the interview:

Continue reading "Escaping Mundanity - Or - How To Know When It Is Time To Quit Your Job" »